Daily Archive for May 8th, 2008

Pay Any Price, Bear Any Burden

I’m largely in agreement with double on controlling impulse buying, if only because it is important that we have cognitive models that give us the comforting illusion we can really? really! control our spending.

But part of good planning is also the need for a Plan B when our intricately formulated Plan A does not survive first contact with the merchandise. All hail Moyism!

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